Artist Peddy Mergui’s Wheat is Wheat is Wheat exhibit takes basic, everyday commodities and packages them as luxury goods. Presenting milk by Apple and flour by Prada, the images show the impact that packaging has on our impression of the quality of a product…
Yogurt by Tiffany
Milk by Apple
Fruit by Nike
Salami by Louis Vuitton
Flour by Prada
Eggs by Versace
Pickles by Gucci
Baby formula by Chanel
Pasta by Ferrari
(via Fubiz)